I have several of these jumpers as they are excellent to wear with my sensitive skin. However, it is such a pity that the label is made from such a rough material. This caused a real issue and I was very uncomfortable until I unpicked each label in the four jumpers I own in this style. I really appreciate the 'printed on' labels in supima shirts so please consider an alternative to the labels in these jumpers. I cannot be the only person who has to remove labels because they cause problems!